Local Business Google Ads Audit

Google Ads Audit for Local Businesses

Local business Google Ads accounts need precise geographic targeting, call tracking, and location-based optimization. AdWhiz AI ensures every dollar drives local customers to your door.

Get Your Free Local Business Audit

Local Business Google Ads Challenges

Overly broad geographic targeting

Many local businesses target too large an area, paying for clicks from customers who will never visit. A 50-mile radius for a dry cleaner wastes budget on irrelevant impressions.

Missing call tracking

Phone calls are often the primary conversion for local businesses, but without proper call tracking, you cannot measure which campaigns and keywords drive actual business.

Competing with national brands

Local businesses often bid on generic terms against national competitors with massive budgets, driving up CPCs without a competitive advantage.

What Our AI Audits for Local Business

  • Geographic targeting radius and bid adjustments by location
  • Local search term relevance and neighborhood targeting
  • Call tracking and phone conversion attribution
  • Google Business Profile integration and optimization
  • Local Service Ads eligibility and performance
  • Ad scheduling alignment with business hours
  • Mobile bid adjustments for near-me searches
  • Review extension and social proof usage

Common Local Business Google Ads Issues We Find

Geographic targeting includes non-serviceable areas20-40% of spend on unreachable customers
No call tracking configured50%+ of conversions unmeasured
Ads running outside business hoursWasted spend when no one can answer calls
Missing location extensionsLower CTR and map visibility

Real Local Business Audit Results

$3,200/month
Monthly spend
$1,400
Wasted spend found
$95 to $38
CPA reduction
Local dental practice
Industry

A dental practice was spending $3,200/month with ads showing across a 30-mile radius. Our audit found that 44% of spend was on clicks from areas beyond their patient radius. After tightening targeting, adding call tracking, and scheduling ads during office hours, CPA dropped from $95 to $38 per new patient inquiry.

Audit Your Local Business Google Ads

Get an AI-powered audit of your local business Google Ads account in under a minute. 5 free mini-audits included.

Get Your Free Audit