Overly broad geographic targeting
Many local businesses target too large an area, paying for clicks from customers who will never visit. A 50-mile radius for a dry cleaner wastes budget on irrelevant impressions.
Local business Google Ads accounts need precise geographic targeting, call tracking, and location-based optimization. AdWhiz AI ensures every dollar drives local customers to your door.
Get Your Free Local Business AuditMany local businesses target too large an area, paying for clicks from customers who will never visit. A 50-mile radius for a dry cleaner wastes budget on irrelevant impressions.
Phone calls are often the primary conversion for local businesses, but without proper call tracking, you cannot measure which campaigns and keywords drive actual business.
Local businesses often bid on generic terms against national competitors with massive budgets, driving up CPCs without a competitive advantage.
A dental practice was spending $3,200/month with ads showing across a 30-mile radius. Our audit found that 44% of spend was on clicks from areas beyond their patient radius. After tightening targeting, adding call tracking, and scheduling ads during office hours, CPA dropped from $95 to $38 per new patient inquiry.
Get an AI-powered audit of your local business Google Ads account in under a minute. 5 free mini-audits included.
Get Your Free Audit